» Client: UMS

» Objective: Video campaign

» Duration: 3 mins

» Outcome: Increased brand awareness with more than 8000 views across social media channels. The video will also be used at trade shows and by the sales team when visiting existing and prospective clients.

About UMS

Based in Melbourne, UMS is currently under contract with the Australian Army to deliver the motion-based Driver Training system for Land400 Ph2 (Rheinmetall Boxer vehicle). Derived from a customised industrial robot, the simulator is a highly dynamic motion platform for immersive training that provides high-fidelity simulation and overcomes the limitations of current motion platform technology.

Our Involvement

Our involvement: UMS approached redbikini on the back of a recommendation by an existing local client, APC technology, for our specialisation in video creation for the defence sector. This was despite the fact that UMS is based in Sydney and operates out of Melbourne.

The video’s strategy was to highlight the interchangeable cabins of the Land400 Ph2, as well as the ability to teach drivers how to recover a vehicle when it rolls, something other simulators do not do.

Filming took place in 2020, when COVID had already well and truly made its mark, and our team, while unable to travel to Victoria due to restrictions, completed the task through extensive direction in pre-production, including thorough shot lists, reference shots and pre-created graphics.

The video was filmed by one of our suppliers on the ground in Victoria, using the RED Gemini camera, and a hazer to create atmosphere. redbikini was also able to use existing footage from our extensive defence library.

The Final Product

WHAT OUR CLIENTS SAY

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